SMTPProvider at SiGMA’15 – Your Emailing Partner

The most notable iGaming event of 2015, “The Summit of iGaming, Malta or SiGMA”, is where all eyes are lying on. The success & the fame of the previous edition of SiGMA, that took place in the Fall 2014, was quite remarkable. It turned out to be the largest iGaming Show in Malta. The Summit became so applauded that it took the whole industry by surprise in terms of networking, knowledge & business. Therefore this time, SiGMA’15 is back with more passion & ardour. The Summit starts from 4th Nov. 2015 and ends up at 7th Nov. 2015. It will be held at the luxurious InterContinental Hotel in St. Julian’s at Malta.

People, from all over the world are eager & looking forward to this event. The Summit will be attended by representatives from all the facets of the industry, including iGaming, solution providers, operators, affiliates, internet marketer, B2B etc.

About SiGMA’15 – Summit of iGaming, Malta

Eman Pulis & Dennis Dyhr-Hansen are the Organisers of SiGMA’15, held in Malta. The idea behind SiGMA’15 is to bring all sorts of business positions, starting from B2B, Operators, & Affiliates within the industry under one roof. SiGMA’s debut in 2014 solidified SiGMA’s reputation as a hub for networking & business. As a result this year’s edition has managed to attract even more foreign delegates than the previous year. Thereby, boasting an industry of 300 gaming companies, 500 licenses, & 9000 person workforce, Malta is the perfect place to host SiGMA. Hence these gatherings are vital to keep the industry healthy & booming.

SMTPProvider Holding A Stand At SiGMA’15

SMTP Provider, with its 10,000+ global clients, has been providing high quality & customised Transactional & Promotional email services for the iGaming Industry for more than 6 years. The mission of SMTPProvider is to offer high quality and customised emailing services with high deliverability & expertise, along with complete eMarketing solutions to all kinds of enterprise clients.

It has been successfully serving the requirements of iGaming Industries & affiliates with cloud-based email delivery service. SMTP Provider, at SiGMA’15, has come up with special customised emailing solutions for iGaming Industry & affiliates who are looking forward to get better email deliverability and make their email marketing campaigns successful. It will be also providing packages flexible enough to meet the needs & requirements of all kinds of industries.

Why SMTPProvider Choose SiGMA’15?

Since Malta is the perfect place for networking & businesses, especially for iGaming Industries, therefore SMTPProvider choose to participate in this reputed business event of SiGMA’15. SMTP Provider is now at SiGMA’15 & has set up its Stand at the Summit of iGaming, Malta. It is ready to cater to the needs of iGaming Industries, Affiliates, Operators, Marketers, etc.

SMTP Provider is requesting all the exhibitors and participants to visit its stand at SiGMA’15- Summit of iGaming, Malta from 4th Nov. -7th Nov. 2015.

If you have any requirements or face any queries, feel free to contact SMTPProvider by any of the following means:

✆ +1 347 448 5273 | Skype: smtpprovider | ✉ info@smtpprovider.com

How Small Business Owners Can Make The Most Of Email Marketing By 3 Email Marketing Tips ?

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Are you a small business owner? Do you want to boost your business with email marketing? There is no doubt that email marketing is an effective and affordable way to reach more customers and expand your business. However, it is easier said than done. You will need to put some effort and gain sufficient expertise in email marketing to ensure that you successfully reach more potential and existing customers.

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But is this an efficient marketing approach? You can convert anyone into a loyal customer if they share their email address with you. However, usually people do not share their email address easily with just anyone. Hence, you need to act smart when implementing email marketing. According to studies, email marketing can help you improve customer acquisition by more than 7 per cent each year and boost sales. Today email promotions have become equally effective as organic searches for driving prospects to your brands.

Here are 3 simple and smart email marketing tips that will empower you to optimize your small business –

Content really matters

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The first and most important step is to acquire an impressive email address list from interested and potential customers. However, it will prove fruitless if you are incapable of delivering suitable and valuable content which are informative and engaging.

Susan Tucker, founder of marketing company, Get Susan Marketing LLC., recently wrote in an article

“Something to keep in mind is segmentation and personalization, particularly if you’re sending different emails to different groups. With segmentation, you can target certain subscribers or potential customers without sending them to the larger group. The important point of segmentation is that you can provide relevant content that will keep your audience engaged. ”

Your must ensure that your content includes easily scannable points and is brief. Talk about only the important points and avoid what is clearly unnecessary. You must also add a call-to-action that can be either a discount, an offer, any advice to contact you or follow your brand on social media.

Consistency is crucial

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You must ensure that you create and follow an efficient publishing calendar which will remind you and your team that it is time to send your new emails and newsletter.

Susan added

“Don’t let weeks – or months – lapse without sending anything, because your subscribers may forget about you. Plan ahead and give yourself plenty of time to meet your publishing deadline. ”

Make your content digestible

Once you have created informative, engaging and appealing content, you need to focus on the time and attention your readers will be willing to invest in your email. Make sure you divide your content into shorter segments and paragraphs. When you break up your content into different sections and add subheadings and images, you make your email more digestible and easier to consume for subscribers.

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Susan added

“If you’re sending a long email, consider adding a ‘read more’ link to give customers a chance to finish the content at their convenience. ”

She concluded

“Email marketing is changing every single day, the faster you hone in on what your customers are looking for, the faster you’ll get results. ”

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How are you implementing email marketing in your business? Add to the discussion by sharing your views and opinions with us.

Article Source: goo.gl/VASw1D

2 Effective Tricks To Make Your Email Marketing Successful

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Email marketing has certainly become a boon for all e-Commerce businesses as it allows them to reach a vast number of customers and target audience instantly. Both big and small companies equally use emails to deliver their messages to their clients. These emails can vary from being introductory emails, welcome emails, discount vouchers, promotional offers to abandoned cart reminders etc. Here we are going to take a look at the 2 most important aspects of email marketing and talk about what is the significance of frequency and timing for emails. Read on…

Importance of frequency

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The number of emails you send to the inbox of your recipients is especially important while implementing your email marketing campaign. According to a recent survey, around 83 per cent of customers reported they would like to receive less than 2 emails each week. It was found that about 1.72 emails each week per organization was the average.

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On the other hand, e-Commerce businesses tend to send excessive emails to their recipients and that also very frequently. Studies observed that e-Commerce businesses send 4 to 8 emails each week on average to per customer. It was also found that some organizations send a massive 40 emails per week. In the United States, some businesses deliver around 10 emails per customer per week. I believe this amount is much more than what your recipients want or expect. Hence, this can actually result in your emails getting marked as Spam. Hence, you need to determine beforehand how many emails you need to send to your customers to boost your business and avoid getting spammed.

Importance of timing of emails

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When you want to implement an effective email marketing campaign, you need to focus on the time of sending your emails along with the frequency. Each and every customer is a different individual and is unique from the other. Each of your clients have their own specific schedules for working, sleeping, shopping and for even reading their emails. Sending an email at the wrong time is like knocking your client’s door when they are not home.

What is the point of developing an email with adequate time and effort and let it get ignored by your customer simply because of bad timing? If you send emails when your recipients will not check their email, then it will get ignored. Conversely, if the emails reach your recipients when they are prone to read it, then your probability of encouraging them to buy your product will boost exponentially.

What is the best time?

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As some people read their emails in the morning, while other read them later in the evening, it is essential for e-Commerce businesses to understand what is the best time to send emails to each customer. Around 63 per cent of all stores in United States deliver emails between the time 11pm and 7am, without thinking which customers are awake, which customers are sleeping and which recipients are early risers. In the Middle East, around 32 per cent of businesses deliver between 3pm and 7pm, while in Southeast Asia, about 29 per cent of companies send emails between 7am and 11am. Most of these businesses barely consider what times will be convenient for their customers. As a result, their emails go unnoticed and covered by newer emails. Hence, these usually get deleted without even being read.

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The what time should you send your emails? You need to consider 3 essential factors when determining the best time for sending emails –

• The time of a day when your customers will check their inbox .
• The time of a day when your customers usually visits your online store.
• The day of a week as well as the week of a month when your customer tend to purchase from the online store.
• Make sure send less emails.
• Identify which emails are effective for which recipients.

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So now you have a better idea about the frequency of your emails and what time you should send them to get the desired response from your recipients. Work smarter, craft your emails in an enhanced way and use the above tips to make your email campaigns successful.

Want to add to the discussion? Feel free to share your ideas and experiences with us by commenting below.

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How To Get Error Free Email Platform Migration

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A company like yours needs to send unlimited emails to millions of customers within a very short span of time. There might be a moment when you might want to consider changing your service provider. You need to expand your business and reach out to more people. But there are several different difficulties that arise. Here are a few such examples.

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  Important Emails In The Spam Box

Primarily, companies switch providers because their mail is not reaching their customer’s inbox. A new platform can ensure that the emails are delivered efficiently. But some may end up in the user’s spam box since the email addresses may be outdated. The bouncing addresses must be erased and you must make sure that you only have the addresses of those with whom you wish to communicate and you know that they will respond.

What You Are Expected To Do

Get Professional Assistance 

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Make sure that you get the assistance of a professional who can help you enhance your open and click rates. At what time and under what condition an email is to be sent will be best assessed by a person who deals with this domain in technology.

Gain Optimum Response From Receivers

The newsletter with the subject line, html design, copy writing and landing pages should be examined so that the email obtains optimum response from those who are reading it.

The email lists should be revised and the names of the inactive recipients should be deleted so that the active recipients can get their mail in time.

How To Migrate Data

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If you are unable to migrate data, your reputation as an email sender declines. Emails lists should be updated so that to ensure top quality and to ensure the rate at which the email is being sent.

When an old email provider is left by any company, you are at the risk of losing valuable data like bounces, unsubscribes and spam complaints.

You need to ensure that you have transferred and restored all the valuable data before you relinquish access to the email providers. They offer tools that can help you transfer and restored all the data that you may require.

Too Fast Too Soon

You should also avoid sending too many emails in frequent intervals to the same person. IP addresses are often shared by companies so that it reduces the expenses. But if this address is shared, in the long run, your reputation may become questionable.

The first thing you need to do is build a good reputation with a fresh IP address. You should also have a clear contact list.

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Simple Mail Transfer Protocol (SMTP) is an Internet standard for email transmission. It doesn’t have a built-in mechanism to verify a sender’s identity. This allows anyone to send emails or receive them.

Sender Policy Framework (SPF) and Domain Keys Identified Mail (DKIM) are the two methods that check your emails and if there are persistent problems they are sent to the spam box. The former establishes a relationship between your IP address and domain name. The content of your domain is checked so that no one can change it.

These are a few solutions to some problems that seem to arise when we deal with emails being sent and received.

Do you have any point that you would like to add? Feel free to share your opinions.

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Choose Email for Unlimited Benefits

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You hear your previous generation cribbing and talking about the days of epistolary novels and love letters and how they used to pour their hearts out using ink and paper. You laugh and tell them that there is hardly any time for communication between people in a day and age where communication with the help of electronic devices is essential for any business to flourish.

You sit back to wonder which form of communication is the most beneficial. You realize that it is the email that has won the favor of millions across the globe. Why do you think this way?

Emails Successfully Retain Customers And Generate Income

Sending and receiving emails with the help of an SMTP provider is a cost-effective and easy means of communication. They can be sent at any time of the day. If the subject line is terse and interesting, customers are naturally drawn to click them to find out what is written inside.

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They are the best way to advertise the products that the markets want to sell. Estimates and surveys have confirmed that it is better to use smtp provider for bulk email delivery directly to the inboxes which are received and people respond to them immediately.

But when advertisements are posted on any social media, they tend to escape their notice since they get distracted by the latest updates of their friends and relatives or are lured by the games that are available free of cost.

Can you have access to the emails at all times and from any device?

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If you have an active Gmail or Outlook account you can have access to the emails that are sent by the SMTP provider that will be instantly delivered to any electronic device you have at home like desktops and laptops or in the devices that are carried when you are outside such as tablets and mobiles. They are compatible with all the devices.

How are these emails sent to you so efficiently?

SMTP is the leading provider of cloud-based email delivery services. It claims to have the highest rate of deliverability in the industry. Smtp provider for bulk emails are used to convey your messages to your customers’ inboxes at lightning speed.

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You must have realized by now how emails are popular even today and how they are effective and consumer friendly and very precise. They are the gateway to success, prosperity and global harmony in the world of business.

Do you have any questions that need to be answered? Leave your comments below.

Article Source: bit.ly/1fLh9sj, bit.ly/1gQ0x2J,

Give A Boost Your Email Marketing Campaign With Social Media

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Does your email marketing campaign require social media? Although several businesses are utilizing both email marketing and social media marketing, they are bypassing the significant benefits you can get by integrating both approaches. By integrating social media with your email marketing campaign you will be able to a find data and achieve results that you could merely dream about.

Do You Need To Be On Social Media? 

Let me answer your question by simply stating some facts-

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• There are more than a billion users on Facebook

• Twitter has around 200 million users and each user has an average of 200 followers

• More than 200 million active users are on LinkedIn
• More than 500 million messages are Tweeted every day

I hope that answers your question. The fact is you need to incorporate social media in your marketing strategy to make it more effective and expand your reach. Moreover, it can also prove valuable for your customer data. You will be able to gather in-depth information about your customers and will have easy access to their contacts and networks. With the right effort you can tap into these networks and convert them in to potential customers. How does that sound to you?

Here are some tips that will help you in to integrate social media into your email marketing campaign-

Give Social Media As Much Importance As Email

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The initial stage of incorporating social media is to collect information about your customers’ accounts. Make sure that you do not maintain separate contact lists for your emails and social campaigns. It is best to keep all details of each customer in a single database. When you connect with your customers through LinkedIn, Google+ and Twitter, you will learn more about them which will lead to better relationships.

Connect With Audience Outside Your Database

Suppose one of your contacts never checks out any links in your emails but faithfully retweets all your updates. Although he is not a click-through statistic, he is more useful to you. To be honest, social media can significantly expand your audience base and reach that you can’t achieve through your email campaign.

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By getting retweets of your posts, you will be able to build your brand reputation. Think of this as having a marketing department that you will never have to pay. Integrating social media to your email marketing will enable you to go beyond your contacts and reach more audience.

Focus On The Bigger Conversation

This one is another solid reason for amalgamating social media with your customer data. You can allow you consumers to speak with you through direct response campaigns; but with social media you can actually listen to what your customers are saying about your products/services to others.

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By integrating social accounts with your customer database, you can find out trending topics and popular issues from the clump of comments on social networks. You can use this information to improve the content of your emails and blogs and even cater to issues related to your products/services.

Integrating Social Media Will Allow You To-

• Identify your customers as an individual
• Extend your reach to the contacts of your customers, along with your own
• Learn what your consumers talk about you to each other
• Offer a unified image to your target audience throughout all social media

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With the right efforts, you can smoothly incorporate social media with your marketing strategy and tap into the cascade of interested advocates, prospects and leads that you don’t even know. Now that is what social media integration can do for you.

Do you want to add your own ideas and tips to this discussion? Then simply comment below and let us know what you think.

Article Source: bit.ly/1v2SEvp

How Would You Update the Settings of Your Email Software for SMTP?

If you are using email software like Outlook or Windows Mail, you require using accurate settings for the transaction of messages through email.

If you want to send emails through certain mail server, you should keep in mind to configure your email software with the exact SMTP settings. It’s because of the recent security improvement that you need to use the precise settings especially at the time of sending email with a third part ‘From’ address, for example, an address from your own personal domain name.

However, you should note that if you use Webmail instead of email software, you won’t have to worry about these settings. You can just sign in and send and receive messages right away. Also, email users can send messages through third-party addresses straight within Webmail.

Which outgoing SMTP settings should be used?

If you want to send messages through certain specific mail server, your email software needs to configure the SMTP settings in order to enable email transaction.

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• SMTP server – You need to use the specific server name that matches the ending of your email address. For example, if your email address is abc@xyz.com, you should use the server name smtp.xyz.com.

• SMTP authentication – While configuring the SMTP settings, you need to enable or tick this option. If you are using Apple Mail on the Mac, choose the ‘Password’ option.

You should note that some email users accessing their email account with email programs likes Outlook 2007, may have to switch off SMTP authentication, but only when they do not experience any difficulties while sending email. They can un-tick ‘My outgoing server (SMTP) requires authentication’ option. On the other hand, the issue can be resolved by upgrading to higher version of Outlook.

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• SMTP username and password – You should use the same details you have opted in for receiving mail. Make sure that you provide the full email address as your username, for example abc@xyz.com.

• Secure Password Authentication – You need to disable or un-tick this option.

• SMTP SSL – You must enable or tick this option.

• SMTP Port – Though default SMTP port is 25, you can check with your service provider in case you want to use different SMTP port.

Email users should note that different email software offers slightly different way of checking and amending email account settings. So, you should configure SMTP settings accordingly.

Apple’s iPhone 5 Replacement Programme to go Viral by May 2, 2014

Owing an iPhone 5 is indeed a matter of pride for all smartphone lovers. But what if it starts creating tantrums especially with its sleep/wake button? What if you find one of its buttons not functioning with consistency? Well, Apple doesn’t hold such a reputation since its worldwide appeal has been brilliant. However, if you are one of the iPhone 5 users and have come across a faulty sleep button, there is nothing to get disappointed.

A small percentage of iPhone 5 brings faulty sleep buttons, declares Apple

Apple itself has made it clear that a major percentage of iPhone 5 devices have been found with defective sleep buttons that could either stop functioning or work at times. In such circumstances, the iPhone 5 users instead of panicking can simply get a replacement. So, the question now is how to go for it?

A replacement program has been launched by Apple in regard to all those defective models manufactured throughout the month of March in 2013. Even if one malfunctioning device stands out of warranty, he/she would have to visit Apple’s website where the serial number of the device has to be inserted. Once done, it will be shown whether the user qualifies for a new one or not.

In case your device qualifies, you will be given two options by Apple:

– You can either send your phone through the mail, or
– Take your phone to an authorized Apple service provider

Now, if your phone acquires the eligibility, it will be shipped to one of the repairing centers where it will take just 4 to 6 days to get repaired. On the other hand, if you feel that you must get a phone, the Cupertino company will provide you a 16GB iPhone 5.

An Apple replacement program to go global by 2nd May

According to one of MacRumors’ writers, Apple will be issuing a refund to all those customers who had already paid for a defective sleep button as replacement. This grand programme will be telecast live today in Canada and the U.S and would thereafter expand to other countries within 2nd May, 2014.

Well, if your iPhone is still fine and you haven’t come across any problem as such, you can stay relaxed. The replacement offer will be extending to 2 years from the original date of your first purchase. In other words, there is still a lot of time for you, say an entire year to resolve the issue and get it fixed without paying a single penny.

With this initiative from Apple, it can be said that how professional yet caring it has been to its precious customers, and still they are maintaining the tradition. Probably, this is a big reason why Apple today is counted in the list of the world’s topmost brands in digital technology.

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Article Source : tcrn.ch/1iX0Jfq, bit.ly/1m6k7G6

SMTP Server: Trustworthy & Sure Way of Delivering Bulk Mail

Emailing, these days, is considered to be one of the best modes of communication in the world of business and commerce. As the traditional postal service, also referred to as snail mail, is extremely slow, it cannot be used in today’s world. Emails are the quickest yet most cost effective way of communication.

Businesses usually use emails most for marketing purposes as email marketing is one of the most effective tools of online marketing. Now, mails that are sent in an email marketing campaign are sent in bulk. However, not every mail server can send bulk mails. Bulk mails are less time consuming and therefore, brilliant when it comes to sending out messages like promotional content or newsletters to an entire client base all at once.

Best way to send mails in bulk

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To send bulk mails, to make your email marketing campaign work, you first need to create good, precise and attractive content. But that’s not all; you also need good software to send these mails in mass.

One of the best software that is used to send emails in bulk is the SMTP or Simple Mail Transfer Protocol server. The SMTP server helps send a huge lot of emails smoothly without interrupting the flow of work. A good SMTP email service is trustworthy and delivers the emails directly to the recipient’s inbox. Good SMTP services also prevent spamming and increases the visibility of emails. As the mails reach the inbox directly instead of junk mail, recipients are bound to view the mails.

Advantages of SMTP that make it the best bet

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SMTP mail services provide many advantages that make it the best option to send bulk mail. With SMTP servers you can track your mails till they reach the recipient. This means, you can actually find out whether or not your mails have been delivered or not. The service also informs you whether the mails are in queue or have been deferred if not delivered. Also, the service helps you find out how the recipients react to your email and how many click on links provided in the email. This feature helps you figure out how successful your campaign was.

SMTP providers also offer dedicated IP addresses in case you don’t want to share it with anyone else. With dedicated IPs only you will use it, therefore, the chances of being blacklisted of spamming will be next to nothing

Setting up SMTP is also very easy and hassle free. So, if your business requires you to send mail in bulk, it is best to resort to SMTP servers.

Technology helping to solve Irrigation Problems

A few years ago when people were not all that dependent on technology, many would laugh if you told them, that you buy products online or read e-books. However, these days, those very people are so hooked on to technology, that even they avail of the convenience that technology provides. So, there is no denying the fact that technology these days is making life simple for us.

Technology is also making a lot of things possible, that we couldn’t even imagine. For example a decade and a half ago, a drought would be treated as a national crisis and coming out of that condition would take a lot of time. Men would have to labor, manually, for hours, to extract water which would be sufficient enough to meet farming needs. But these days, a drought or a tough water condition can be addressed much more easily.

Water Conditions in California- Fixable?

A drought is still a huge matter of concern to the people of the nation but with technology on their side, the problem isn’t so big that it can’t be solved. First off, with the advent of advanced machines, manual labor has lessened making jobs like extracting water, a lot easier.

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There is ample water beneath the surface of barren land to meet the water shortage. However, the water is so polluted that without purification, it can be used for crops. Therefore, farmers, who initially received water for their crops, now have to buy it at a high cost. This results food prices shooting up. Hence, it is not a viable option.

However, companies are trying to use technology to fix the situation and if all goes well, the water shortage can be ‘fixed’.

How is Technology Helping?

In wheat fields in California, a huge solar receiver has been installed that capture solar energy. The receiver then uses this energy to create heat that helps in desalinization of water, instead of generating electricity.

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This is a just one division of a project by WaterFX, a start-up based in San Francisco that taps contaminated water from below the surface to irrigate dry land. The solar thermal desalinization plant, worth 1 million dollars, helps in purifying the tapped water at practically half of the cost it takes to desalinize water, traditionally. The solar receiver purifies water and reuses excess energy through a chemical process rather than using equipments run by electricity. This means that the receiver is saving energy and hence cutting costs.

This way, technology, slowly, can solve a lot of water crises in lands that are drought stricken and have less to no means to afford fresh water for crops. Water cleaning technology is therefore a boon to farmers and on further development will prove to be the perfect solution to irrigation problems.