SMTPProvider at SiGMA’15 – Your Emailing Partner

The most notable iGaming event of 2015, “The Summit of iGaming, Malta or SiGMA”, is where all eyes are lying on. The success & the fame of the previous edition of SiGMA, that took place in the Fall 2014, was quite remarkable. It turned out to be the largest iGaming Show in Malta. The Summit became so applauded that it took the whole industry by surprise in terms of networking, knowledge & business. Therefore this time, SiGMA’15 is back with more passion & ardour. The Summit starts from 4th Nov. 2015 and ends up at 7th Nov. 2015. It will be held at the luxurious InterContinental Hotel in St. Julian’s at Malta.

People, from all over the world are eager & looking forward to this event. The Summit will be attended by representatives from all the facets of the industry, including iGaming, solution providers, operators, affiliates, internet marketer, B2B etc.

About SiGMA’15 – Summit of iGaming, Malta

Eman Pulis & Dennis Dyhr-Hansen are the Organisers of SiGMA’15, held in Malta. The idea behind SiGMA’15 is to bring all sorts of business positions, starting from B2B, Operators, & Affiliates within the industry under one roof. SiGMA’s debut in 2014 solidified SiGMA’s reputation as a hub for networking & business. As a result this year’s edition has managed to attract even more foreign delegates than the previous year. Thereby, boasting an industry of 300 gaming companies, 500 licenses, & 9000 person workforce, Malta is the perfect place to host SiGMA. Hence these gatherings are vital to keep the industry healthy & booming.

SMTPProvider Holding A Stand At SiGMA’15

IMG_0666SMTP Provider, with its 10,000+ global clients, has been providing high quality & customised Transactional & Promotional email services for the iGaming Industry for more than 6 years. The mission of SMTPProvider is to offer high quality and customised emailing services with high deliverability & expertise, along with complete eMarketing solutions to all kinds of enterprise clients.

It has been successfully serving the requirements of iGaming Industries & affiliates with cloud-based email delivery service. SMTP Provider, at SiGMA’15, has come up with special customised emailing solutions for iGaming Industry & affiliates who are looking forward to get better email deliverability and make their email marketing campaigns successful. It will be also providing packages flexible enough to meet the needs & requirements of all kinds of industries.

Why SMTPProvider Choose SiGMA’15?

Since Malta is the perfect place for networking & businesses, especially for iGaming Industries, therefore SMTPProvider choose to participate in this reputed business event of SiGMA’15. SMTP Provider is now at SiGMA’15 & has set up its Stand at the Summit of iGaming, Malta. It is ready to cater to the needs of iGaming Industries, Affiliates, Operators, Marketers, etc.

SMTP Provider is requesting all the exhibitors and participants to visit its stand at SiGMA’15- Summit of iGaming, Malta from 4th Nov. -7th Nov. 2015.

If you have any requirements or face any queries, feel free to contact SMTPProvider by any of the following means:

✆ +1 347 448 5273 | Skype: smtpprovider | ✉ info@smtpprovider.com

How Small Business Owners Can Make The Most Of Email Marketing By 3 Email Marketing Tips ?

Email Marketing Services

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Are you a small business owner? Do you want to boost your business with email marketing? There is no doubt that email marketing is an effective and affordable way to reach more customers and expand your business. However, it is easier said than done. You will need to put some effort and gain sufficient expertise in email marketing to ensure that you successfully reach more potential and existing customers.

Email Marketing-An Efficient Marketing Approach

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But is this an efficient marketing approach? You can convert anyone into a loyal customer if they share their email address with you. However, usually people do not share their email address easily with just anyone. Hence, you need to act smart when implementing email marketing. According to studies, email marketing can help you improve customer acquisition by more than 7 per cent each year and boost sales. Today email promotions have become equally effective as organic searches for driving prospects to your brands.

Here are 3 simple and smart email marketing tips that will empower you to optimize your small business –

Content really matters

Email Content Vital In Email Marketing

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The first and most important step is to acquire an impressive email address list from interested and potential customers. However, it will prove fruitless if you are incapable of delivering suitable and valuable content which are informative and engaging.

Susan Tucker, founder of marketing company, Get Susan Marketing LLC., recently wrote in an article

“Something to keep in mind is segmentation and personalization, particularly if you’re sending different emails to different groups. With segmentation, you can target certain subscribers or potential customers without sending them to the larger group. The important point of segmentation is that you can provide relevant content that will keep your audience engaged. ”

Your must ensure that your content includes easily scannable points and is brief. Talk about only the important points and avoid what is clearly unnecessary. You must also add a call-to-action that can be either a discount, an offer, any advice to contact you or follow your brand on social media.

Consistency is crucial

Importance of Maintaining Consistency In Email Marketing

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You must ensure that you create and follow an efficient publishing calendar which will remind you and your team that it is time to send your new emails and newsletter.

Susan added

“Don’t let weeks – or months – lapse without sending anything, because your subscribers may forget about you. Plan ahead and give yourself plenty of time to meet your publishing deadline. ”

Make your content digestible

Once you have created informative, engaging and appealing content, you need to focus on the time and attention your readers will be willing to invest in your email. Make sure you divide your content into shorter segments and paragraphs. When you break up your content into different sections and add subheadings and images, you make your email more digestible and easier to consume for subscribers.

Engaging Content For Email Marketing

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Susan added

“If you’re sending a long email, consider adding a ‘read more’ link to give customers a chance to finish the content at their convenience. ”

She concluded

“Email marketing is changing every single day, the faster you hone in on what your customers are looking for, the faster you’ll get results. ”

Bulk Emailing Services

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How are you implementing email marketing in your business? Add to the discussion by sharing your views and opinions with us.

Article Source: goo.gl/VASw1D

How To Get Error Free Email Platform Migration

Image Source: bit.ly/1vgNNag

Image Source: bit.ly/1vgNNag

A company like yours needs to send unlimited emails to millions of customers within a very short span of time. There might be a moment when you might want to consider changing your service provider. You need to expand your business and reach out to more people. But there are several different difficulties that arise. Here are a few such examples.

Image Source: bit.ly/1nq7cEs

Image Source: bit.ly/1nq7cEs

  Important Emails In The Spam Box

Primarily, companies switch providers because their mail is not reaching their customer’s inbox. A new platform can ensure that the emails are delivered efficiently. But some may end up in the user’s spam box since the email addresses may be outdated. The bouncing addresses must be erased and you must make sure that you only have the addresses of those with whom you wish to communicate and you know that they will respond.

What You Are Expected To Do

Get Professional Assistance 

Image Source: bit.ly/1u8IJRa

Image Source: bit.ly/1u8IJRa

Make sure that you get the assistance of a professional who can help you enhance your open and click rates. At what time and under what condition an email is to be sent will be best assessed by a person who deals with this domain in technology.

Gain Optimum Response From Receivers

The newsletter with the subject line, html design, copy writing and landing pages should be examined so that the email obtains optimum response from those who are reading it.

The email lists should be revised and the names of the inactive recipients should be deleted so that the active recipients can get their mail in time.

How To Migrate Data

Image Source: bit.ly/1CpfnT3

Image Source: bit.ly/1CpfnT3

If you are unable to migrate data, your reputation as an email sender declines. Emails lists should be updated so that to ensure top quality and to ensure the rate at which the email is being sent.

When an old email provider is left by any company, you are at the risk of losing valuable data like bounces, unsubscribes and spam complaints.

You need to ensure that you have transferred and restored all the valuable data before you relinquish access to the email providers. They offer tools that can help you transfer and restored all the data that you may require.

Too Fast Too Soon

You should also avoid sending too many emails in frequent intervals to the same person. IP addresses are often shared by companies so that it reduces the expenses. But if this address is shared, in the long run, your reputation may become questionable.

The first thing you need to do is build a good reputation with a fresh IP address. You should also have a clear contact list.

Image Source: bit.ly/101tgex

Image Source: bit.ly/101tgex

Simple Mail Transfer Protocol (SMTP) is an Internet standard for email transmission. It doesn’t have a built-in mechanism to verify a sender’s identity. This allows anyone to send emails or receive them.

Sender Policy Framework (SPF) and Domain Keys Identified Mail (DKIM) are the two methods that check your emails and if there are persistent problems they are sent to the spam box. The former establishes a relationship between your IP address and domain name. The content of your domain is checked so that no one can change it.

These are a few solutions to some problems that seem to arise when we deal with emails being sent and received.

Do you have any point that you would like to add? Feel free to share your opinions.

Article Source: bit.ly/1rpEByR

How Cloud SMTP Service Benefits Online Businesses?

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                 Image Courtesy: bit.ly/1iGsSse

The ever evolving world of technology has seen some remarkable innovations in recent times; cloud computing technology is one such. Owing to this latest development in the computing world, sending emails has become a lot easier and faster. On the other hand, hosting services have been in existence for a long time and are no less popular among the online marketers.

Basic Hosting Services

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   Image Courtesy: bit.ly/19YMt3H

Usually, there are two primary options for hosting: shared hosting and dedicated hosting. Shared hosting is cheaper, as servers are shared between the clients of hosting provider. It means that if you own a website and work on shared hosting, your website will be hosted on the same server as of others. Email marketers too face lots of problems, if they depend on the shared hosting servers.

On the other hand, dedicated server is highly advanced form of hosting, as clients purchase complete physical servers with no other clients sharing it. Dedicated SMTP servers provide full control over hosting services. However, there are some limitations in the context of dedicated servers. You need to calculate the required capacity beforehand. If you underestimate the capacity, you may have to cope with the lack of required resources, whereas overestimating can lead to unnecessary charges.

What is Cloud Server?

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 Image Courtesy: bit.ly/Ljyoms

Cloud servers, in some respects, work similarly as the physical servers but the main difference lies with the functions of these servers. If you decide to go for cloud hosting, you are renting virtual server space on the place of purchasing or renting physical servers. These servers are generally paid according to hourly usages. Nowadays, some SMTP service providers have started offering cloud SMTP service to their clients.

How Cloud Servers are different from Dedicated Servers?

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Image Courtesy: bit.ly/1edvTNi

Dissimilar to dedicated servers, cloud SMTP service runs on a hypervisor. The main role of hypervisor is to keep the capacity of operating systems under check. The cloud hosting services provide multiple servers to each particular client so that computing resources could be dedicated to a particular client in case the necessity arises. Cloud servers also offer redundancy so that if one server fails, others take over its functions.

Key Benefits of Cloud Servers

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       Image Courtesy: bit.ly/1f8Ks2A

Scalability and Flexibility With the help of cloud SMTP server, users can access extra resources as and when they require it.

Cost Effective Most bulk email servers charge hefty sum of money on the pretext of offering highly valuable services but, in the contrast, cloud SMTP server charges clients only for what they use at a particular time.

Easy to Set Up It is extremely easy to set up cloud servers in your device, as it does not require much initial setup.

Reliability As there are number of SMTP servers available to resolve the problems, users remain unaffected even if some cloud SMTP service encounter certain kind of problems.

So, if you are looking for success in your online business endeavours, make sure to avail of services of cloud SMTP servers.

SMTP has Made Emailing a Fun Experience

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                                         Image Courtesy: bit.ly/1cR4Xh6

Emailing is no doubt the best communication tool for human kind today. Whether you are a businessperson or a student, emails are used by one and all. If business persons can make use of this communication tool for dispatching promotional newsletters to subscribers, students can get in touch with their tutors and fellow mates with the help of emails. In many ways, emails have brought the people closer.

Using email for personal and professional works can make the whole communication process much easier, faster and flexible.

Who can use Email?

According to the stats, a large number of people, around the world, consider email as the primary mode of communication. It is not only advantageous for businesses but has empowered people from all walks of life. Emailing has become the symbol of modernisation and can be used by people to stay connected with their near and dear ones as well as acquaintances, living far off.

The Biggest Challenge for Email Users

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            Image Courtesy: bit.ly/KBVa8w

Though emails are used everywhere but businesses are among the most benefitted lot, especially in online market. The biggest challenge for online businesses is to maintain the smooth flow of emails that are sent in bulk. As not every email server promises hassle free bulk email delivery, sending mass emails have surfaced as one of the biggest challenges for online marketers. Other constraints include maintenance of IP, customer support, compatibility with email applications, reputation management, among others.

What is the Solution?

If emailing is done effectively and smoothly, huge benefits are in store for online marketers. To make the entire emailing process easier, you can think of outsourcing the SMTP relay service from any reliable and reputed SMTP service provider. This server is supposed to give you an “out of the world” experience while sending bulk emails.

Highlight of SMTP Services

Supports Email Applications – SMTP is compatible with almost every email application, such as Send Blaster, Mac Mail, Mozilla Thunderbird, Interspire, Mail Evolution, etc.

Superior Web Mailer – To make the emailing a smooth experience, SMTP offers easy and advanced web mailing services to clients. With the help of web mailer, clients can manage their subscriber list and connect to them with complete ease.

Dedicated IP Service –
Clients can now ask for the dedicated server to make sure that their IP address remains unadulterated. Additionally, cloud computing technology assures of smooth email delivery.

Reputation Building –
Reputation of online marketer makes a huge difference in success and failure of businesses. SMTP server manages your IP to strengthen your reputation in online market.

Expert Support – The reliable SMTP provider offers expert support, round the clock.

Hence, you see how SMTP relay service helps you manage your email campaign. There are several other benefits that you can experience after outsourcing the services from a trustworthy and experienced service provider.

Services offered by reliable SMTP Provider are simply the Best

Image Credit: bit.ly/1hxTxXs

                  Image Credit: bit.ly/1hxTxXs

Email marketing is considered as one of the most effective and result-oriented marketing methods in present times. In today’s world of technology, as more and more people are gaining access to computer devices and internet connection, the popularity and acceptance of email marketing have soared high.

It is a widely known fact that marketing done through emails can make a big and positive impact on your business. Email marketing, in all probability, if done right, can bring high Return on Investment (ROI) and increase traffic on your web page.

However, it is necessary for email marketers to connect with SMTP server, if they want their marketing campaign to be successful. This mail server makes the process of emailing smoother and faster.

SMTP (Simple Mail Transfer Protocol) looks after outgoing mail delivery process and makes it smoother. It happens sometimes with email marketers that in spite of having installed SMTP, emails sent by them are not being delivered properly.

So, What is the option Left with Email Marketer?

Image Credit: bit.ly/IE2iQl

                                          Image Credit: bit.ly/IE2iQl

If such circumstances occur, email marketers should instantly check their SMTP mail server connection and if needed, they must find an alternative. They should seek services from a reliable and trustworthy SMTP service provider because of the quality of services offered by them.

Features of a Reliable SMTP Server Provider

Support to every email application

The reliable SMTP server is attuned to almost every email application. So, it does not matter whether you use Mac Mail, Mail Evolution, Send Blaster, Mozilla Thunderbird, Interspire or any other email application, an experienced service provider is compatible with almost all the email applications.

Promotional Mail Delivery

For a successful email campaign, your emails and newsletters need to be delivered properly. The experienced SMTP providers have developed their technology and expertise to effectively deal with all the email delivery requirements.

Image Credit: bit.ly/1cXXZc9

     Image Credit: bit.ly/1cXXZc9

 

Superior Web Mailer

SMTP providers with expertise in the market offer advanced and easy web mailing service to their clients and allow them to benefit from smooth emailing experience. The advanced web mailer also helps you manage your subscription list and connect to the subscribers with greater ease.

Dedicated IP Service

If you are a bulk mailer, you must have a dedicated IP. Though SMTP providers offer shared as well as unique IP, bulk e-mailers should go for dedicated IP services. Some of the SMTP providers offer cloud computing technology to assure speedy and timely email delivery.

There are several different services offered by SMTP providers. Email marketers should make the best use of SMTP services to ensure success in their email marketing campaign.

Why SMTP is said to be the Best Email Software Solution?

Email marketing strategies these days have an advantage over other typical form of marketing. Most businesses have started to comply with this marketing technique and tasted the fruit of success. When you notice that the entire world spend half of time online, it becomes all the more important to shift the focus on online means of business promotion and marketing. If followed email marketing, you will not fail to observe resounding growth in your business endeavours. Email marketing is indeed the best marketing tool in the online marketing sector.

If given the attentions to the detail and carried out brilliantly, email marketing can be extremely cost efficient and bring positive results in less time.

Image Source: mzl.la/lpz8De

Image Source: mzl.la/lpz8De

In the traditional marketing ways, in spite of printing templates and use different media channels for advertisement, marketers are unsure of the results because of lack of knowledge about how to measure marketing campaign. The best way to make sure that your marketing campaign is successful and yielding positive results, you have to use good software.

Most Reliable Software

Every marketer wants that the emails sent by them are delivered to the recipients effectively and in quick time. Using dependable software to ensure effective email delivery is the most appropriate decision to make. Simple Mail Transfer Protocol or SMTP is considered the most reliable email software in the world of business and commerce. SMTP is said to be the best email marketing software solution available in the market, at present. There are numerous benefits of configuring this mail server for the purpose of email marketing. But, to avail of each and every benefit, one must look out for a reliable SMTP email provider in the market.

Send Bulk Emails Smoothly

Email marketing campaigns are mostly about sending bulk emails to the targeted audience all at once. So, when it comes to maintaining the smooth flow of bulk emails, SMTP services are said to be the best. SMTP ensures that bulk emails are being delivered to the recipients all across the world without holding up your work thus making your task much easier.

Deliver the Emails Directly to the Recipients’ Inbox

SMTP services are responsible for the delivery of every single mail to the recipients’ inbox. Sent mails generally do not get blocked or labelled as spam or junk because of the dedicated and reputed services of SMTP server. Additionally, quick and on-time delivery increases the chance of mails being opened and viewed. One should understand that emails in the inbox are most likely to be read whereas spam mails are deleted instantly.

Track and View Status of Sent Mails

Until the mails are not delivered to the inbox of intended recipients, your job as email marketer is not over. One must check out every single sent mail to ensure whether they have got delivered to their destination or not. SMTP mail server allows you to check status and track status of sent emails. So, marketers can know whether the emails sent by them have reached, deferred, are waiting in the queue or have bounced back. Again, SMTP makes it possible to find out the click through rates of your emails.

In nutshell, SMTP mail server provides outstanding support to your email marketing campaign and helps bolster your business marketing activities.